The Bel Group Introduction
Spearheading all communication activities for global markets across the disciplines of advertising, customer relationship management (CRM), strategic media planning and buying, digital and interactive marketing, direct and promotional marketing, public relations (PR) and
other speciality communications
Specialising in launching established brands and products into new and untapped global markets.
Conducting market analysis and developing entry plans, including regulatory requirements analysis, customer segmentation, competitive analysis, distribution / channel identification, marketing and
Key accounts include:
Spadoom, Marshmallow Pops Apparel, The Natural, KB49, Mars Confectionery, Lockets, Mars Refuel Drink, M&Ms, Galaxy, Dove, Castrol Oil, UEFA Football, Panasonic, Lumix, SBS Broadcasting, Warner Music, Volkswagen, Yamaha, Heineken, Carlsberg, Pepsi, Hermes, St. George Bank, ANZ Bank and many many more.